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Now ubiquitous in the beauty world, false eyelashes have become a staple in makeup bags, red carpets, and daily beauty routines. But their popularity isn't new. Since their invention in the early 20th century, they've established themselves as a tool for seduction and self-expression .
So why were false eyelashes created, and why do they continue to be purchased so much?
In this article, let's dive into the history, aesthetic and cultural reasons , as well as the modern motivations behind this accessory that has become essential.
1. The origin of false eyelashes: an invention for cinema
False eyelashes were invented in 1911 by Anna Taylor , a Canadian hairdresser. Her patent described artificial eyelashes made from human hair, glued onto a thin strip. But it was in 1916 that false eyelashes first appeared on screen, in DW Griffith 's film Intolerance .
The goal: to make actress Seena Owen's eyes more expressive on screen . The first false eyelashes were glued one by one to the eyelid with surgical glue.
🎥 Why? Because in the silent film era, the expressiveness of the eyes was essential to convey emotions without dialogue.
2. Why do women (and makeup artists) buy false eyelashes?
a) To enlarge and intensify the gaze
The main desired effect remains the same: to open the eyes , structure them and highlight them . Long, dense and curved eyelashes create an illusion of depth , accentuate the makeup and attract attention.
b) For an immediate result, without makeup
With a well-chosen pair of false eyelashes, there's no need for mascara or eyelash curlers. Your eyes are enhanced in a single step, without the need for multiple layers of product.
c) For special events or daily beauty treatments
Weddings, photoshoots, evenings, artistic scenes, or simply for a neat everyday look: false eyelashes meet a wide range of needs , from the most natural to the most spectacular.
d) To compensate for loss of natural eyelashes
People suffering from eyelash loss due to medical treatments, stress, or conditions like alopecia often turn to false eyelashes to regain visual harmony and confidence .
3. A trend boosted by fashion, cinema and social networks
False eyelashes have become popular thanks to beauty icons such as:
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Marilyn Monroe and Audrey Hepburn , in the 1950s–1960s
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Pop culture stars like Kim Kardashian , Ariana Grande or Rihanna
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Beauty influencers on Instagram, TikTok and YouTube
Their use has become more widespread with:
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The arrival of natural, lightweight and reusable models
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Accessible tutorials for installing them yourself
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Affordable prices and a wide variety of styles
4. Why false eyelashes are still massively purchased today
✔️ Accessibility
Available in all price ranges, from mass-market products to professional brands, everyone can find their style according to their budget.
✔️ Ease of use
With self-adhesive, magnetic or flexible strip models, it is now easy to apply false eyelashes at home , without going to a salon.
✔️ Versatility
Whether you're looking for a natural, dramatic, doe-eyed or foxy eye look, false eyelashes offer total freedom of style expression .
✔️ Gentle alternative to extensions
Less expensive, non-invasive, reusable and easy to remove, false eyelashes are an excellent alternative to semi-permanent eyelash extensions , which are often more restrictive.
5. Faux Cils Pro: eyelashes designed for all women
At Faux Cils Pro , we understand why false eyelashes are so popular:
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Varied models adapted to all eye shapes
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Easy installation , even for beginners
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Products that are respectful of sensitive eyes
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Reusable eyelashes up to 25 times , designed for professional or personal use
We make the art of looking accessible to all, without compromising on comfort or quality.
Conclusion: From cinematic debut to universal phenomenon
False eyelashes were born for the needs of the big screen, but they have established themselves in real life as a powerful and versatile beauty accessory .
If they are so popular today, it is because they meet a universal need: to enhance the look , assert one's personality, and feel beautiful with or without makeup .
